The Price Is So Low - The Poor Color Change Towel Roll "Poison" Again.

For our country and

For a time, Shandong, Beijing, Zhejiang, Shanghai and other places of production enterprises scrambled for the debut.

Every business boasts of its patented technology, green environmental protection and so on.

More importantly, the company also told you that the market of discolored towel products is very good, and the profit margins are very large, and the towel market has been exploded.

If businesses want to make big money, join them.

At the same time, discolored towels also began to appear in the domestic market with different sales channels.

Halo: "Qin Shihuang" changed.

Xi'an, an ancient capital famous for its history, has attracted tourists from all sides with its profound connotation and deposition.

Among these, Qin Shihuang, who has different opinions and different opinions, are one of the indispensable factors for Yang Yuhuan.

In August 2010, with a rare holiday, Mr. Chen and his colleagues traveled from Chengdu to Xi'an.

In the beautiful and magnificent Mausoleum of the First Qin Emperor, they discovered a very funny thing.

Just entering the scenic area, selling all kinds of local specialties, the stalls of Terracotta Army and other tourist souvenirs appeared before everyone.

Traders use Mandarin with strong Shaanxi characteristics, occasionally with a few half baked English hard calls, attracting a steady stream of tourists.

Among the many handicrafts, Mr. Chen saw a towel with Qin Shihuang's head on it.

He picked it up, and the peddler immediately came up.

On the other hand, he made a mysterious saying: "the rural party, buy a piece, this is not a general handkerchief, it can change."

Later, the peddler introduced him to Mr. Chen.

He said that the pattern of the towel on the top of the hot water changed.

Mr. Chen asked curiously what pattern he could make.

The peddler said indecent: "become naked beauty."

Seeing Mr. Chen's confusion, the hawker immediately took out the well prepared hot water bottles and pans and began to demonstrate them on the spot.

The hawker placed the towel with Qin Shihuang's head on the hot water.

The original pattern was missing, and the pattern of a naked woman appeared in the position that should have been Qin Shihuang's head.

At this time, there are more and more visitors.

How could this peddler pass such an opportunity, so he shouted at his hoarse voice hoarse.

"Walk past, don't miss it. Qin Shihuang becomes naked beauty. Magic towel is cheap and fine."

When leaving Mausoleum of the First Qin Emperor, the cry of "Qin Shihuang's naked daughter" still rounded through the valley.

Mr. Chen looked back at the towering mound of Qin Shihuang in the distance and couldn't help thinking about it.

At this time, Mr. Ying Zheng, who sleeps in Palace of the Earth, what kind of an idea would it be if he heard such a cry?

On the second day, Mr. Chen and his party encountered such towels at the Huaqing Hot Spring.

But the protagonist of this change has changed to Yang.

When the peddlers sell, they also call it "the imperial concubine bathing". When they encounter hot water, the clothes on the imperial concubine are all "off".

This kind of discolored towels can be seen everywhere in Xi'an.

Because of the different scenic spots, the selling price of discolored towels varies from 20 to 40 yuan.

Mausoleum of the First Qin Emperor, Mount Li Huaqing Hot Spring is a famous scenic spot in Xi'an, representing the image of tourism in Xi'an and even in China.

Such a vulgar product, not to mention its quality, is simply uncomfortable in culture.

Yang Guifei became naked in the sun, and Qin Shihuang became a naked woman.

To see such a thing, even openly and openly Hawking, while giving tourists a big surprise, it has actually reduced the local tourism scale.

Surprise: prices are so low.

The original idea of discolored towel should come from the famous Japanese ancient "

Similar to discolored towels, the use of heat sensitive paint to make objects has long been everywhere in the real life, and it is by no means super-high technology.

For example, after changing into hot water, discoloration of coffee cups, barbecued with flame, small cards changing patterns, etc.

These products have appeared in the market in the 90s of last century.

However, in the current propaganda campaign of discolored towels, the original materials were immediately given a variety of "magic, modern, high-tech" gimmicks.

In a promotional material for a discolored towel manufacturer, "

In addition, after comparing the requirements of three enterprises in Shanghai, Shandong and Beijing on the qualification of discolored towel agents,

It is not difficult to find that they only require a one-time purchase of a certain quantity.

The producer agrees to have business relationship with the agent only in this area.

This seems incompatible with other textile and clothing products, especially those with proprietary intellectual property rights and patented technology, which often charge tens of thousands of agents or more than one hundred thousand.

In fact, this also explains from another point of view that the production technology of discolored towels is very low and the threshold is not high.

In early 2010, Yuan Wen, who specializes in textile business in Bazhong, Sichuan, immediately became interested in new products appearing in the towel market after receiving publicity materials from discolored towels.

Years of experience tell her that any good new idea and product will bring considerable economic benefits.

But then, when she saw the price list, she seemed to understand something.

This is the quotation sheet sent by a textile company in Zibo, Shandong. The specifications are 25CM*25CM, the material is pure cotton, and the production requirement is cut color printing. The price is 3 yuan each.

In fact, the specification and price are simply too high for pure cotton towels.

However, the final production company in the quotation list also wrote a thought-provoking note with a bold red word.

This note says, "if the demand is large and the quality requirements are not high, the price will drop substantially, with a maximum decrease of more than 2-3 yuan."

Domestic towel sellers are basically not serious about similar quotations between manufacturers.

Asking for money everywhere is a custom established in the industry.

After some communication, Shandong eventually reduced the price to 5 cents.

For such a price, Yuan Wen, who has been in the industry for many years, knows that it has already been lower than the cost of production and pportation.

That is to say, no matter the effect of discoloration, cotton is already impossible.

If you excuse the new product, you need to test it first to see the market reaction.

So the first batch ordered only 1000 discoloration towels.

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What she did not expect was that, with the arrival of the product, she was lucky enough to be "the general agent of Shandong textile company in Bazhong".

What is even more peculiar is that a few days later, the salesmen of Shanghai, Beijing and Zhejiang producing towel changing enterprises came to the phone to sell, and the information she sent almost overwhelmed her.

The price of discolored towels is also varied. Some are too high, but others are low enough to make people feel tongue tied.

As a matter of fact, Yuan Wen, as a dealer, does not know that the phenomenon of selling privately in the towel industry is very common.

On the surface, both enterprises are producing the same products, and they are competitors.

But in private, business people basically have no idea of their own.

"No guarantee, I will jump to my opponent's company one day."

This is probably the real idea of the salesmen in the towel industry.

Therefore, in the ordinary work, as long as the economic benefits are not involved, the so-called trade secrets will become an open secret.

At present, how to improve the loyalty of the staff to the enterprise is not only the problem of the towels industry but also the entrepreneurs of the textile and clothing industry.

So, what is the price of a discolourable towel that comes with a lot of gimmicks? This wave, the color changing towels are going to make a lot of wind in the industry for a few meters of the wave?

Poison: a shoddy discoloration towel

Nowadays, there are many materials and methods that can cause discoloration of textiles.

However, at this stage, most of the discolouration towels in the domestic market are treated with discoloring dyes to achieve the effect of heat sensitive discoloration.

The so-called "color changing fuel" refers to dyes that can change colors in a reversible manner under the action of light, heat and other physical or chemical factors.

Although with the development of science and technology, there are many varieties of discoloring dyes, but not all dyestuff dyes can be applied to textiles.

As we all know, the rubbing fastness and washing resistance of textiles are one of the most important criteria for measuring product quality.

Unfortunately, ordinary color fuels are not ideal in these two aspects.

Therefore, rubbing fastness and washing resistance have become the soft rib of common color changing fuel applied to textiles.

So scientists started their research with all their might.

In the 90s of last century, they introduced microencapsulation technology to prepare dyestuff dyes for textiles, which made the application of discoloring dyes in textiles obtain a qualitative leap.

Microencapsulation is the process of coating small particles or droplets of solid or liquid with continuous films of polymer materials.

However, because of its high cost and complex technology, the technology has not been widely promoted.

Now, how does the discoloration towel on the market change the pattern?

The first type is still using ordinary dyed dyes to enter the printing and dyeing.

Although the discolored towel produced is difficult to describe in all aspects, but these standards are not enough for the illegal manufacturers who are interested in producing fake and inferior products.

Second, scientists later developed another way to make materials discoloured.

This method is the most commonly reported and widely used method of coacervation.

Co coagulation can be divided into simple co coagulation and complex coacervation. It is determined by adding one or more hydrophilic polymers, and the latter has better practicability.

From the relevant experts, we know that the cost of this method is very low, but in the production process, three phenyl methane phthalide, phthalocyanine, methylene blue, two phenyl or three phenyl methane and spiro pyran compounds or cholesteric liquid crystal compounds (such as acetic acid, NONYLIC acid, propionic acid and cholesteryl oleic acid), etc., are needed.

The experts also told us that after adding these thermochromic compounds, the metal complexes and thiocarbamate derivatives are quite toxic.

Needless to say, this method is not suitable for use on textiles.

However, under the temptation of huge economic interests, there are always a small number of crazy people desperate to take risks.

Therefore, at present, some of the products in the discolored towel market are made by using this coacervation method.

This kind of discolored towel is exactly the "poisonous towel".

Imagine that raw materials are not 100% pure cotton, and there are no 100% pure cotton products at present.

Then, you can rub it out a few times or fade it after washing.

Such a towel is not a "genuine" fake and inferior product. It has no color at all. What about "discoloration"? Moreover, some of the discolored towel products may still be poisonous.

Do you dare to buy and use such towels?

Think: how to make a towel innovation?

In recent years, there has been a surge of waves in the towel industry which has always been calm.

In all respects, you are singing my debut.

All kinds of new materials, new processes and new technologies emerge in endlessly, which have brought endless impetus to the development of towel industry.

Although it is inevitable that there are some problems towels, but from a macro point of view, this spirit of innovation is indeed commendable and persevering.

In terms of such a product as a discolored towel, the idea is very good.

For example, use this concept on towels for children.

A child put a towel in a hot tub. The design on the towel changed immediately. What a joyful mood he should be.

The Smurfs turned into Ge Wu, and became a big grey wolf. He thought he would love to be an adult with no child's heart.

But it was such a good idea, but it was made by the ignorant and fearless lawless peddler that he took off his clothes, and Qin Shihuang turned into a naked woman.

The root of it is to seize the market and try to cater for some vulgar and vulgar psychological needs.

However, after all, this kind of people are still few, so the production of discolored towel enterprises is so thoroughly done that it is a stupid thing to kill the goose that lays the golden eggs.

Then, the same time between peers began to reduce production costs, habitual price war.

Therefore, the adulteration of raw materials, the use of defective or even toxic color dyes and other methods came on the scene.

The discoloration towel that looks good has been reduced to inferior products step by step.

The discoloration towel sells the idea of discoloration.

If the manufacturers can strictly grasp the quality of products.

High quality, high content and vulgar color towel is produced with qualified raw materials and non-toxic advanced printing and dyeing methods.

Even if the price is more expensive, consumers will not mind.

Shen said that such discolored towels are not just towels, but also can be included in the ranks of art and crafts.

It is undeniable that the towel industry has less investment, quick results and low threshold, which will inevitably cause fierce competition in the industry.

However, none of these can be the reason for producing inferior towel.

In the context of the strategy of "quality improvement" implemented in the whole country, towel production enterprises can only ensure the quality and innovation of the industry, so as to ensure the healthy and sustainable development of the industry.

The "poisonous towel" incident in Hebei had already made a wake-up call for the towel industry.

Hopefully, poor quality discolouration towels will not become the second "Hebei incident" fuse.