Chinese Brand Culture "High-End Customization" Has Attractive Beauty.

Less than p ago, the Forum on culture and sustainable development ended in Hangzhou.

A large number of corporate culture, brand marketing experts and sociologists have said that Chinese enterprises should seize all kinds of cultural opportunities offered by the world stage.

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< p > a private entrepreneur in Shenzhen says that the high-end production of Chinese brands must thoroughly analyze the genetic weakness and pplant the cultural bone marrow of the limited edition of luxury brands in order to enjoy the right to speak in the world.

This is the beginning of the realization of the Chinese dream.

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< p > China has a long history of high-end production such as Rui Xiang Xiang, Nei Lian Sheng, Tongrentang and Zhang Yu.

But even though the bosses of these brands often get on the "wealth circle" and other magazine shows, they display "brand history and culture", while consumers in the new era do not buy it.

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Less than p ago, the official website of a joint-venture company launched the "praise of life" high-end customized products. An advertisement company owner in Shenzhen went to Beijing flagship store to select furniture for his new home.

After 30 minutes' training of brand culture, he told reporters: "the essence of design is a target=" _blank "href=" //www.sjfzxm.com/ ".

In the words written by the international designer for "high-end customization", the reporter read such a paragraph: "every texture of the spade tree is like a meaningful poem, conveying profound beauty. Choosing precious timber and inheriting a hundred years of exquisite craftsmanship is to enhance the visual experience to the inner spirit of the product."

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< p > in fact, the "high-end production" of Chinese businessmen and entrepreneurs is the "seed" of international luxury goods merchants in the "limited edition" commercial art form.

Speaking of the "limited edition" obsession, the answer of the entrepreneurs circle is the same: limit means high-end culture, high-end appreciation, high-end use and high-end collection.

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< p > brand additional culture is wealth.

Many experts also agree, "Chinese and foreign brands emphasize technology and culture, but the effects are often different.

Whether it is "a target=" _blank "href=" //www.sjfzxm.com/ "> dress, /a, restaurants, hotels, cars, without strong cultural elements, it is difficult to achieve" high-end customization ".

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In May 2013, P decided to popularize the concept of "slow life" to China's Vanke boss Wang Shi, joining hands with international designers and Taiwan health professional enterprises to launch the first senior citizen's "advanced custom" real estate product.

An entrepreneur familiar with Wang Shi told reporters that Vanke studied the geography, history and culture of Liangzhu in Hangzhou, as well as the concept of cultural preservation by the poet Yuan Mei in the Qing Dynasty. He really felt "the concept of health preservation of the elders in the East, and mingled with the silk and silk in the mood of leisurely landscapes that could wash away the dust."

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< p > "brand added cultural value far exceeds the value of handicrafts.

Buying high-end customized products with strong brand culture and humanistic care is the icing on the cake for life.

A few days ago, Hangzhou entrepreneurs who shared the same feeling with Shenzhen boss told reporters.

He hopes that Chinese entrepreneurs will see opportunities and strive to seize opportunities. < /p >

At P, at the same time, foreign automobile brands launched high-end customized products in Shanghai.

The official website of an enterprise has an interpretation of automobile brand Customization: "cars are no longer just a means of pportation in our lives, but a service concept, a spiritual material that can not be separated from our life role.

Customizing is respecting, respecting, courtesy.

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Hu Bo, China Sales Manager, acknowledges that the "young people" who have their own unique views and low profile young people who live in the way of life and "P" are "customizing", which is to pray that the spiritual connotation of products can be matched with their master's way of thinking.

Since people with a perfect life concept need "high-end customization", it proves that "high-end customization" has attractive beauty.

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< p > < strong > let the world also collect the limited edition of China < /strong > /p >

< p > when it comes to the "high-end production" of Chinese brands, it is hard for consumers to "count on them."

Shopaholics mention "limited edition", not Louis Weedon, Dior, Chanel, MontBlanc, Cartire.

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< p > 2013, the "invasion" of international luxury brand culture is deep-rooted.

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< p > Lang Lang, a graduate of University of Toronto, sold the Nike limited edition for 10 years in a cruel way before he went to study in England in 2012.

He told the reporter of China Enterprise News: "every pair of limited edition" a target= "_blank" href= "//www.sjfzxm.com/" > shoes < /a "brings me a lot of dreams, all of them are sticking to my collective memories of high school teams.

"We should recommend investors to invest in high-end brands for Chinese brands," he said.

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< p > as the spokesperson of high-end brand production in China, the market effect of the first lady is considerable.

On micro-blog, many entrepreneurs admit that they are brainwashed by the "high-end production" culture of "fashion in the near season and luxury".

One of the most widely disseminated micro-blog is the luxury brand Dior designer's design inspiration to the world: "consumers buy any limited edition is not just for preserving value, it must make people who want to highlight their personal style find a more intimate appeal."

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"P," a few days ago, Taobao brand reporter min, who had seen a lot of information about the design week of Milan in Italy in April, told reporters: "growth can be countered." Ru'nan

Therefore, Chinese brand culture is necessary to establish its own artistic language system.

She told reporters that the "high-end production" of Xia Zichen brand in Taiwan, China has won praise from the international media.

When Xia Zichen talked about the dynamics of his reform, he pointed out that an international brand with rapid "cultural improvement" was a great shock to him.

The oriental cultural elements of paper cutting and silkworm silkworms have been "peeking" by the famous British fashion designers and photographers, creating a gentle and warm spring and lustre.

Therefore, Hongkong marketing experts have come to the conclusion that "limited edition" can completely digest the concept of a brand.

Just like the golden fingers of magicians, let every brand shine a new light in every promotion.

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< p > < strong > > "cultural acupoints" < /strong > < /p >.

Less than p ago, he lived in the UK for 14 years. Now, Mr. Jiang, a MontBlanc limited edition collector who works in a university in Beijing, told reporters: "fascination and pursuit of high-end production are mostly due to the brand culture."

Chinese enterprises need to "touch the soul" before they can have genuine high-end production.

Cannes Festival, Zhang Ziyi, Fan Bingbing and other "high-end luxury show" stir up the industry, they understand the cultural accumulation of luxury brands.

Brand dealers should be good at attracting consumers' cultural points and sensitive "points".

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< p > when Liu Chuanzhi and other entrepreneurs once again put on the Chinese brand "high-end customization", "a target=" _blank "href=" //www.sjfzxm.com/ "clothing" /a ", when Ma Yun retired to hold a new" entrepreneur clothing show ", the discerning people saw their cultural identity of their brand.

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Liao Chuangbin, the pioneer of China's "high-end custom-made" brand, focusing on people's vision and spiritual language in P 17 years, said: "Chinese elements and Chinese brands should strive to become the symbols of the times."

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