Fashion Clothing Enterprises' New Development Model In 2015

The owner of a garment factory in Guangdong said in an interview with reporters that his jeans manufacturing business was mainly for overseas markets, and that the sluggish international market had a great impact on the enterprises.

I also thought about opening up the domestic market, but there was no suitable opportunity.

Now perhaps the opportunity to widen the domestic market has come. Under the background of new urbanization, population aggregation, lifestyle changes, the optimal allocation of production factors and the improvement of living standards will expand the demand for life service industries.

This will bring huge market opportunities to the garment industry which is closely related to people's lives, and the idea of strengthening industrial and urban integration and industrial cluster development advocated by urbanization will also bring new solutions to the development of China's garment industry.

Garment industry should develop in the whole industry chain

As an important garment design and production base in Western China and Chongqing, the ten largest clothing wholesale market in the country, it is the central city of the inland opening in the West.

According to the insiders, the opening of Chongqing's new European channel has made the hub of Europe open to the interior. This is also a great opportunity for the revitalization of the Chongqing garment industry.

2015

Wang Fang believed that

The development of urbanization is closely related to the development of new urbanization. The core of urbanization is to become an industrial operator. China's clothing industry is faced with the same situation as many industries. Small and scattered, scale but low added value, there are pformation and upgrading. Urbanization has created such a platform and opportunity to build industrial clusters, integrate production and city, and develop the whole industrial chain, so as to build a new platform for small and medium-sized enterprises to fill up the upstream and downstream links of their industrial chain and provide industrial supporting environment.

The development of Huai Tuan alliance is an effective way of thinking. From the experience of world development, Han Guodong's gate wholesale market is the vogue of Asian fashion. Its core competitiveness lies not in the east gate wholesale market, but within a few square kilometers around the east gate. A large number of small and medium-sized garment production enterprises, designer studios, and even some private designers and planner can rely on the complete industrial chain to make the finished garments quickly.

The rise of Korean clothing is still the core of fashion design. Obviously, China is seriously inadequate in this respect.

Wang Fang said.

Two thousand and fifteen

Facing the new era of internationalization, it is very high cost and blind and opportunistic for a single garment enterprise to integrate resources both at home and abroad.

We can establish a stable and win-win cooperation relationship in the form of industry alliance.

According to Tang Juncai, at present, with the Shang Meng company as the platform, it has successfully butted with the "Milan apparel industry association" and "Seoul garment industry association", and is preparing to set up an international design resource integration center, which directly connects with the outstanding design resources overseas. "The fashion buyer Information Center stationed in Seoul and Milan", sets up the international fashion information base, integrates the international exhibition and trade platform such as Milan fashion week, and creates conditions for the local garment enterprises to integrate with the world.

The industry believes that the advantage of the industry alliance is to take advantage of the opening up of Chongqing inland, jump out of the "self circulation" of the introverted development mode, fully integrate the "world" and achieve the global allocation of industrial resources, and Chongqing garment enterprises are expected to take the lead in the local garment industry and achieve the overtaking of the curve.